Real ChatGPT answer · index seedyKTfEyWgOwEcompleteMarketing and advertising · AI search and generative engine optimizationcomparison
Why is ChatGPT citing my competitors in its recommended answers for local wedding photographers while my portfolio site gets left out of the generative engine results
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Why is ChatGPT citing my competitors in its recommended answers for local wedding photographers while my portfolio site gets left out of the generative engine results
3 real searches · 1 real-search pass
how ChatGPT search citations choose sources local business recommendations website discoverability OAI-SearchBot documentationGoogle ↗
OBSERVEDInstruction
Google Search Central local business structured data documentation crawlable text images SEOGoogle ↗
OBSERVEDOther / navigational
Bing Webmaster guidelines AI search discoverability structured data local businessGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
how ChatGPT search citations choose sources local business recommendations website discoverability OAI-SearchBot documentation Google ↗
Google Search Central local business structured data documentation crawlable text images SEO Google ↗
Bing Webmaster guidelines AI search discoverability structured data local business Google ↗
- Overview of OpenAI Crawlers · developers.openai.com
- Publishers and Developers - FAQ · help.openai.com
- Local Business (LocalBusiness) Structured Data | Google Search Central | Documentation | Google for Developers · developers.google.com
- General Structured Data Guidelines | Google Search Central | Documentation | Google for Developers · developers.google.com
- Webmaster Guidelines · bing.com
- Introducing AI Performance in Bing Webmaster Tools Public Preview · blogs.bing.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
how ChatGPT search citations choose sources local business recommendations website discoverability OAI-SearchBot documentation OBSERVED | Google ↗ AI Mode ↗ | — | Instruction | — | — | 1x of 1 | |
Google Search Central local business structured data documentation crawlable text images SEO OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Bing Webmaster guidelines AI search discoverability structured data local business OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |