Real ChatGPT answer · index seedxTooJDkSfzccompleteMarketing and advertising · AI search and generative engine optimizationbrand

How do I audit my company's current digital footprint to see if we are showing up in ChatGPT web search citations?

ChatGPTgpt-63 queries11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
How do I audit my company's current digital footprint to see if we are showing up in ChatGPT web search citations?
3 real searches · 1 real-search pass
OpenAI ChatGPT search citations sources help center search the web citations official documentationGoogle ↗
OBSERVEDOther / navigational
OpenAI GPTBot OAI-SearchBot website crawling controls official documentationGoogle ↗
OBSERVEDOther / navigational
Generative engine optimization AI visibility audit methodology citations brand mentions measurement 2026Google ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (3)
Short factOther / navigational100%ComparisonConsequenceReasonDefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT3 real searches · gpt-6
OpenAI ChatGPT search citations sources help center search the web citations official documentation Google ↗
OpenAI GPTBot OAI-SearchBot website crawling controls official documentation Google ↗
Generative engine optimization AI visibility audit methodology citations brand mentions measurement 2026 Google ↗
  1. Overview of OpenAI Crawlers · developers.openai.com
  2. Publishers and Developers - FAQ · help.openai.com

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
OpenAI ChatGPT search citations sources help center search the web citations official documentation
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
OpenAI GPTBot OAI-SearchBot website crawling controls official documentation
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Generative engine optimization AI visibility audit methodology citations brand mentions measurement 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1