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Why is my Google Tag Manager preview mode not showing any tags firing even though the script is installed correctly?

ChatGPTgpt-61 query11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Why is my Google Tag Manager preview mode not showing any tags firing even though the script is installed correctly?
1 real search · 1 real-search pass
Google Tag Manager preview mode tags not firing troubleshooting Tag Assistant consent mode official documentationGoogle ↗
OBSERVEDInstruction

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (1)
Short factOther / navigationalComparisonConsequenceReasonDefinitionInstruction100%Yes / no

Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT1 real searches · gpt-6
Google Tag Manager preview mode tags not firing troubleshooting Tag Assistant consent mode official documentation Google ↗
  1. Troubleshoot with Tag Assistant · support.google.com
  2. Troubleshoot with Tag Assistant · support.google.com

Queries

1 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Tag Manager preview mode tags not firing troubleshooting Tag Assistant consent mode official documentation
OBSERVED
Google ↗
AI Mode ↗
—Instruction——1x
of 1