Real ChatGPT answer · index seedvrNMfyMuKiAcompleteMarketing and advertising · AI search and generative engine optimizationhowto
We are a small local business trying to figure out if paying an agency two grand a month for AI search optimization is actually worth it.
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
We are a small local business trying to figure out if paying an agency two grand a month for AI search optimization is actually worth it.
3 real searches · 1 real-search pass
2026 AI search optimization local businesses GEO AEO measurable results Google AI Overviews local SEO agency claimsGoogle ↗
OBSERVEDReason
Google Search Central AI features website guidance AI Overviews SEO no special optimizationGoogle ↗
OBSERVEDOther / navigational
2025 study AI search traffic referral conversions local businesses ChatGPT searchGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
2026 AI search optimization local businesses GEO AEO measurable results Google AI Overviews local SEO agency claims Google ↗
Google Search Central AI features website guidance AI Overviews SEO no special optimization Google ↗
2025 study AI search traffic referral conversions local businesses ChatGPT search Google ↗
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- ChatGPT traffic analysis: Insights from 17 months of clickstream data · semrush.com
- ChatGPT sends less than 1% of Google’s traffic: Data · searchengineland.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 AI search optimization local businesses GEO AEO measurable results Google AI Overviews local SEO agency claims OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Search Central AI features website guidance AI Overviews SEO no special optimization OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
2025 study AI search traffic referral conversions local businesses ChatGPT search OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |