Why are our Salesforce attribution reports not matching our Google Analytics data today and how do we reconcile them?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Why are our Salesforce attribution reports not matching our Google Analytics data today and how do we reconcile them?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Google Analytics 4 attribution reporting differences conversion modeling reporting identity data freshness documentation 2026 Google ↗
Salesforce campaign attribution influence primary campaign source documentation campaign influence models Google ↗
- [GA4] About modeled key events · support.google.com
- How Customizable Campaign Influence Works · help.salesforce.com
- Campaign Influence · resources.docs.salesforce.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Analytics 4 attribution reporting differences conversion modeling reporting identity data freshness documentation 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Salesforce campaign attribution influence primary campaign source documentation campaign influence models OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |