Real ChatGPT answer · index seedv1UYOuCvFAQcompleteMarketing and advertising · AI search and generative engine optimizationcommercial
How do I calculate the true financial ROI of our generative engine optimization campaign when attribution models are breaking down today?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I calculate the true financial ROI of our generative engine optimization campaign when attribution models are breaking down today?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
generative engine optimization GEO measurement ROI attribution incremental revenue research 2025 2026 Google ↗
AI search referral attribution measurement marketers generative search analytics 2026 Google ↗
- A 5-layer framework for measuring AI search performance · searchengineland.com
- 4 ways to track AI search visibility when attribution falls short · searchengineland.com
- We analyzed 15.4 million B2B SaaS sessions. Here’s what we found about AI referrals · usermaven.com
- How marketers are measuring AI search · bvp.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
generative engine optimization GEO measurement ROI attribution incremental revenue research 2025 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
AI search referral attribution measurement marketers generative search analytics 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |