Can you explain how much small businesses typically spend on budget for brand awareness compared to direct response digital ads in 2024?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Can you explain how much small businesses typically spend on budget for brand awareness compared to direct response digital ads in 2024?
3 real searches · 1 real-search pass
2024 small business marketing budget survey brand awareness direct response advertising spend allocationGoogle ↗
OBSERVEDReason
2024 small business advertising budget percentage revenue digital ads small businesses survey brand awarenessGoogle ↗
OBSERVEDReason
2024 small business marketing trends report paid advertising brand awareness lead generation budget allocationGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
2024 small business marketing budget survey brand awareness direct response advertising spend allocation Google ↗
2024 small business advertising budget percentage revenue digital ads small businesses survey brand awareness Google ↗
2024 small business marketing trends report paid advertising brand awareness lead generation budget allocation Google ↗
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2024 small business marketing budget survey brand awareness direct response advertising spend allocation OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
2024 small business advertising budget percentage revenue digital ads small businesses survey brand awareness OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
2024 small business marketing trends report paid advertising brand awareness lead generation budget allocation OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |