Real ChatGPT answer · index seedsG3iTRog8MAcompleteMarketing and advertising · AI search and generative engine optimizationbrand
How does technical SEO for large language models differ from the optimization we did five years ago for Google and Bing?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How does technical SEO for large language models differ from the optimization we did five years ago for Google and Bing?
3 real searches · 1 real-search pass
technical SEO for AI search engines LLM crawlers Google AI Overviews Bing Copilot official documentation 2026Google ↗
OBSERVEDReason
Google Search Central AI features SEO guidance structured data crawling indexing officialGoogle ↗
OBSERVEDOther / navigational
Bing Webmaster Tools AI performance report Copilot citations official 2025 2026Google ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
technical SEO for AI search engines LLM crawlers Google AI Overviews Bing Copilot official documentation 2026 Google ↗
Google Search Central AI features SEO guidance structured data crawling indexing official Google ↗
Bing Webmaster Tools AI performance report Copilot citations official 2025 2026 Google ↗
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- Overview of OpenAI Crawlers · developers.openai.com
- Publishers and Developers - FAQ · help.openai.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.cn
- AI Performance · bing.com
- Introducing AI Performance in Bing Webmaster Tools Public Preview · blogs.bing.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
technical SEO for AI search engines LLM crawlers Google AI Overviews Bing Copilot official documentation 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Search Central AI features SEO guidance structured data crawling indexing official OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Bing Webmaster Tools AI performance report Copilot citations official 2025 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |