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What are the exact steps to audit nano influencer engagement rates to make sure we aren't wasting our limited marketing budget today?

ChatGPTgpt-62 queries11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
What are the exact steps to audit nano influencer engagement rates to make sure we aren't wasting our limited marketing budget today?
2 real searches · 1 real-search pass
nano influencer engagement rate audit benchmarks 2026 Instagram TikTok fake followers engagement measurementGoogle ↗
OBSERVEDReason
influencer marketing measurement cost per engagement conversion tracking UTM fraud audit best practicesGoogle ↗
OBSERVEDReason

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (2)
Short factOther / navigationalComparisonConsequenceReason100%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT2 real searches · gpt-6
nano influencer engagement rate audit benchmarks 2026 Instagram TikTok fake followers engagement measurement Google ↗
influencer marketing measurement cost per engagement conversion tracking UTM fraud audit best practices Google ↗

Queries

2 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
nano influencer engagement rate audit benchmarks 2026 Instagram TikTok fake followers engagement measurement
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1
influencer marketing measurement cost per engagement conversion tracking UTM fraud audit best practices
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1