What do I need to know about Google ads versus organic search before I spend my retirement savings on digital marketing for my consulting side hustle
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What do I need to know about Google ads versus organic search before I spend my retirement savings on digital marketing for my consulting side hustle
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Google Ads how costs work pay per click budget official Google Ads help small business Google ↗
Google Search Central SEO starter guide organic search no guaranteed rankings official Google Google ↗
- How much does Google Ads cost? · business.google.com
- Choose your bid and budget · support.google.com
- How To Set Up Your First Google Ads Campaign · business.google.com
- SEO Starter Guide · developers.google.com
- SEO Starter Guide: The Basics | Google Search Central | Documentation | Google for Developers · developers.google.com
- Do You Need an SEO? Tips for Hiring an SEO | Google Search Central | Documentation | Google for Developers · developers.google.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Ads how costs work pay per click budget official Google Ads help small business OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Search Central SEO starter guide organic search no guaranteed rankings official Google OBSERVED | Google ↗ AI Mode ↗ | — | Instruction | — | — | 1x of 1 |