Real ChatGPT answer · index seedogBvfrua7FwcompleteMarketing and advertising · influencer marketinginformational
What are the current legal disclosure requirements FTC enforces for Instagram stories where influencers are reviewing our artisanal home goods
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What are the current legal disclosure requirements FTC enforces for Instagram stories where influencers are reviewing our artisanal home goods
3 real searches · 1 real-search pass
FTC influencer marketing Instagram Stories disclosure requirements Endorsement Guides 2026 material connection clear conspicuous ephemeral stories officialGoogle ↗
OBSERVEDReason
FTC Disclosures 101 social media influencers Instagram Stories official FTC disclosure guidanceGoogle ↗
OBSERVEDConsequence
FTC Endorsement Guides 2023 updates consumer reviews testimonials influencer disclosure officialGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
FTC influencer marketing Instagram Stories disclosure requirements Endorsement Guides 2026 material connection clear conspicuous ephemeral stories official Google ↗
FTC Disclosures 101 social media influencers Instagram Stories official FTC disclosure guidance Google ↗
FTC Endorsement Guides 2023 updates consumer reviews testimonials influencer disclosure official Google ↗
- Federal Trade Commission Announces Updated Advertising Guides to Combat Deceptive Reviews and Endorsements · ftc.gov
- FTC's Endorsement Guides: What People Are Asking · consumer.ftc.gov
- Disclosures 101 for Social Media Influencers · search.ftc.gov
- 16 CFR § 255.5 - Disclosure of material connections. | Electronic Code of Federal Regulations (e-CFR) | US Law · law.cornell.edu
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
FTC influencer marketing Instagram Stories disclosure requirements Endorsement Guides 2026 material connection clear conspicuous ephemeral stories official OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
FTC Disclosures 101 social media influencers Instagram Stories official FTC disclosure guidance OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
FTC Endorsement Guides 2023 updates consumer reviews testimonials influencer disclosure official OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |