Fan-out runo5lT4aDmP8YcompleteAI Overview

how do I measure the curn in my product

OpenAIgpt-6.1-sol5 passes + 1 real-search53 queries2h ago
Download run
OpenAI unique queries
52
2 in ≥ half the passes · stability 23%
OpenAI real searches predicted
100%
1 of 1 matched the simulation
Cost of this run
$0.116
20,814 tokens · 1 web searches · on your keys

Fan-out diagram

Seed → topic clusters → sub-queries, per model.

SEED QUERY
how do I measure the curn in my product
52 unique queries · 5 passes
churn rate formulas
2 queries · 4 hits
customer churn rate formula with a simple example2xGoogle ↗
REFORMULATIONInstruction
customer churn rate calculator starting customers customers lost2xGoogle ↗
RELATEDConsequence
choosing a churn metric
1 query · 3 hits
how do i measure churn in my product3xGoogle ↗
REFORMULATIONReason
cohort churn analysis
1 query · 3 hits
how to measure product churn by signup cohort3xGoogle ↗
RELATEDConsequence
churn terminology
1 query · 2 hits
what is customer churn also called customer attrition2xGoogle ↗
ENTITY EXPANSIONReason
customer and revenue churn
1 query · 2 hits
customer churn vs revenue churn which should i measure2xGoogle ↗
COMPARATIVEConsequence

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

OpenAI simulated (52)OpenAI real searches (1)
Short fact: wants a specific short fact: a number, date, name, place, priceShort factOpenAI simulated · Short fact: 0 of 52 queries (0%)OpenAI real searches · Short fact: 0 of 1 queries (0%)Other / navigational: a site, brand, product, person or place with no question behind itOther / navigationalOpenAI simulated · Other / navigational: 0 of 52 queries (0%)OpenAI real searches · Other / navigational: 0 of 1 queries (0%)Comparison: compares options or asks for the best / top / cheapestComparisonOpenAI simulated · Comparison: 4 of 52 queries (8%)8%OpenAI real searches · Comparison: 0 of 1 queries (0%)Consequence: what happens as a result: effects, outcomesConsequenceOpenAI simulated · Consequence: 17 of 52 queries (33%)33%OpenAI real searches · Consequence: 1 of 1 queries (100%)100%Reason: why something happens or what causes itReasonOpenAI simulated · Reason: 24 of 52 queries (46%)46%OpenAI real searches · Reason: 0 of 1 queries (0%)Definition: what something is or what a term meansDefinitionOpenAI simulated · Definition: 0 of 52 queries (0%)OpenAI real searches · Definition: 0 of 1 queries (0%)Instruction: how to do something: steps, a tutorial, a fixInstructionOpenAI simulated · Instruction: 4 of 52 queries (8%)8%OpenAI real searches · Instruction: 0 of 1 queries (0%)Yes / no: a yes-or-no questionYes / noOpenAI simulated · Yes / no: 3 of 52 queries (6%)6%OpenAI real searches · Yes / no: 0 of 1 queries (0%)

Classes come from the query-classifier (a local Laya model). 46 of 53 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

What the models actually searched

Each model answered the query with its own web search. These are the searches it ran, matched to the closest simulated query.

OpenAI1 real searches · gpt-6.1-sol100% predicted
product churn rate customer churn formula Google ↗
simulatedhow to calculate customer churn rate formula0.981
35 cited sources
  1. www.salesforce.com · www.salesforce.com
  2. assets.ctfassets.net · assets.ctfassets.net
  3. stripe.com · stripe.com
  4. stripe.com · stripe.com
  5. media.trustradius.com · media.trustradius.com
  6. stripe.com · stripe.com
  7. learn.seismic.com · learn.seismic.com
  8. assets.productplan.com · assets.productplan.com
  9. pages.twilio.com · pages.twilio.com
  10. www.nase.org · www.nase.org
  11. stripe.com · stripe.com
  12. stripe.com · stripe.com
  13. www.salesforce.com · www.salesforce.com
  14. stripe.com · stripe.com
  15. www.amplitude.com · www.amplitude.com
  16. blog.hubspot.com · blog.hubspot.com
  17. stripe.com · stripe.com
  18. www.openhelm.ai · www.openhelm.ai
  19. en.wikipedia.org · en.wikipedia.org
  20. en.wikipedia.org · en.wikipedia.org
  21. www.reddit.com · www.reddit.com
  22. www.reddit.com · www.reddit.com
  23. www.reddit.com · www.reddit.com
  24. www.reddit.com · www.reddit.com
  25. www.reddit.com · www.reddit.com
  26. www.reddit.com · www.reddit.com
  27. www.reddit.com · www.reddit.com
  28. www.techradar.com · www.techradar.com
  29. en.wikipedia.org · en.wikipedia.org
  30. www.reddit.com · www.reddit.com
  31. www.reddit.com · www.reddit.com
  32. stripe.com · stripe.com
  33. stripe.com · stripe.com
  34. stripe.com · stripe.com
  35. www.salesforce.com · www.salesforce.com

Semantic map

Every query placed by meaning (EmbeddingGemma 2, 256-d). Shaded regions are topics, nearby points are near-paraphrases, and a circle's size is how often the query came back.

Colour
churn rate formulas — click to focus this topicchurn rate formulaschoosing a churn metric — click to focus this topicchoosing a churn metriccustomer and revenue churn — click to focus this topiccustomer and revenue churnchurn measurement conventions — click to focus this topicchurn measurement conventionscohort churn analysis — click to focus this topiccohort churn analysisinactivity-based churn definitions — click to focus this topicinactivity-based churn definitionschurn tracking data — click to focus this topicchurn tracking datachurn terminology — click to focus this topicchurn terminology
Hover a query to see its counterpart · click a topic to focus it · zoom with Ctrl/⌘ + scroll, a pinch, double-click or +

Queries

52 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
how do i measure churn in my product
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants a straightforward explanation of how to measure product churn.Reasonhow_to_stepschoosing a churn metric3x
of 5
how to measure product churn by signup cohort
RELATED
Google ↗
AI Mode ↗
The searcher wants to track churn among users who started using the product at the same time.Consequencehow_to_stepscohort churn analysis3x
of 5
what is customer churn also called customer attrition
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to understand what churn means and its alternative terminology.Reasonglossary/definitionchurn terminology2x
of 5
customer churn rate formula with a simple example
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants the churn-rate formula demonstrated with numbers.Instructionweb_articlechurn rate formulas2x
of 5
customer churn vs revenue churn which should i measure
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to choose between measuring lost customers and lost revenue.Consequencecomparison_tablecustomer and revenue churn2x
of 5
customer churn rate calculator starting customers customers lost
RELATED
Google ↗
AI Mode ↗
The searcher wants to calculate churn by entering customer counts.Consequencecalculator/toolchurn rate formulas2x
of 5
how to measure user churn in a product
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants a practical process for measuring product churn.Reasonhow_to_stepschoosing a churn metric1x
of 5
how to measure churn in a product
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants a practical overview of how to measure product churn.Reasonhow_to_stepschoosing a churn metric1x
of 5
what is product churn
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants to understand what churn means for a product.Reasonglossary/definitionchurn terminology1x
of 5
what is product churn rate
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants to understand what churn rate means in a product context.Reasonglossary/definitionchurn terminology1x
of 5
what is customer churn user churn and customer attrition
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to understand the terminology used to describe customers or users leaving a product.Reasonglossary/definitionchurn terminology1x
of 5
customer churn rate formula customers at start of period
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants the correct formula and denominator for customer churn.Reasonweb_articlechurn rate formulas1x
of 5
customer churn rate formula customers lost divided by customers at start of period
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants the standard customer churn formula and the correct denominator.Reasonweb_articlechurn rate formulas1x
of 5
how to calculate customer churn rate formula
REFORMULATION
Google ↗
AI Mode ↗
The searcher wants the standard formula for calculating customer churn.Instructionhow_to_stepschurn rate formulas1x
of 5
churn rate calculator 1000 starting customers 50 customers lost
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants a concrete example of calculating churn from customer counts.Consequencecalculator/toolchurn rate formulas1x
of 5
monthly churn rate calculator with example
RELATED
Google ↗
AI Mode ↗
The searcher wants to calculate monthly churn and check the result against an example.Instructioncalculator/toolchurn rate formulas1x
of 5
churn rate calculator 1000 starting customers 50 lost
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants a worked calculation using concrete customer counts.Consequencecalculator/toolchurn rate formulas1x
of 5
monthly churn rate denominator starting customers and how to handle new customers
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to know which customers belong in a monthly churn calculation.Reasonfaq_pagechurn rate formulas1x
of 5
does subscription churn happen at cancellation or when access expires
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to know which event should count as a customer leaving.Consequencefaq_pagechurn measurement conventions1x
of 5
monthly vs annual churn rate how to compare and convert
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to choose a measurement period and understand how monthly and annual churn relate.Comparisoncomparison_tablechurn measurement conventions1x
of 5
how to define a churned user inactivity threshold
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to decide how long a user must be inactive before counting as churned.Reasonhow_to_stepsinactivity-based churn definitions1x
of 5
do new customers count in churn rate denominator
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to know how customers acquired during the measurement period affect the calculation.Yes / nofaq_pagechurn measurement conventions1x
of 5
how to define churn for an app with no subscription inactivity threshold
RELATED
Google ↗
AI Mode ↗
The searcher wants to identify when an inactive app user should count as churned.Reasonhow_to_stepsinactivity-based churn definitions1x
of 5
what data do i need to calculate product churn rate
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants a list of the data required for a reliable churn calculation.Reasonchecklistchurn tracking data1x
of 5
how do i measure churn if my product has no subscriptions
PERSONALIZED
Google ↗
AI Mode ↗
The searcher wants a churn measurement approach suitable for a product without subscriptions.Yes / nohow_to_stepschoosing a churn metric1x
of 5
should i measure product churn weekly monthly or annually
RELATED
Google ↗
AI Mode ↗
The searcher wants to choose an appropriate churn measurement period.Reasonweb_articlechoosing a churn metric1x
of 5
how to measure churn by customer signup cohort
RELATED
Google ↗
AI Mode ↗
The searcher wants to compare churn among groups of customers who started at similar times.Reasonhow_to_stepscohort churn analysis1x
of 5
customer churn rate vs revenue churn rate
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to choose between measuring lost customers and lost revenue.Reasoncomparison_tablechurn measurement conventions1x
of 5
how to define a churned user based on inactivity
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants a clear rule for deciding when an inactive user counts as churned.Reasonchecklistinactivity-based churn definitions1x
of 5
saas mrr churn gross revenue churn net revenue churn definitions
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to understand recurring-revenue churn metrics for a subscription product.Consequenceglossary/definitioncustomer and revenue churn1x
of 5
customer churn vs revenue churn gross vs net revenue churn
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to identify whether to measure lost customers, lost revenue, or both.Consequencecomparison_tablecustomer and revenue churn1x
of 5
how to define an inactive user as churned based on product usage frequency
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to set a meaningful inactivity threshold for behavioral churn.Consequenceweb_articleinactivity-based churn definitions1x
of 5
user churn vs customer churn vs revenue churn
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to choose the churn metric that matches the product's users, accounts, or revenue.Reasoncomparison_tablecustomer and revenue churn1x
of 5
how to measure churn by signup cohort
RELATED
Google ↗
AI Mode ↗
The searcher wants to compare churn among groups of users who joined at different times.Reasonhow_to_stepscohort churn analysis1x
of 5
churn rate vs retention rate how are they related
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to understand how churn and retention measurements relate.Reasoncomparison_tablechurn measurement conventions1x
of 5
how should i measure churn in my product if it has free users and no subscriptions
PERSONALIZED
Google ↗
AI Mode ↗
The searcher wants churn measurement guidance for a product without paid subscriptions.Consequencefaq_pagechoosing a churn metric1x
of 5
churn rate vs retention rate when are they complements
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to understand how churn and retention relate under consistent measurement definitions.Comparisonweb_articlechurn measurement conventions1x
of 5
what data and events do i need to track product churn
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to know what customer records and product events are needed to calculate churn.Consequencechecklistchurn tracking data1x
of 5
gross revenue churn net revenue churn and net revenue retention definitions
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to distinguish common revenue-based churn metrics.Consequenceglossary/definitioncustomer and revenue churn1x
of 5
how do i choose a churn metric for my product based on its business model
PERSONALIZED
Google ↗
AI Mode ↗
The searcher wants to select a churn definition suited to their own product.Instructionhow_to_stepschoosing a churn metric1x
of 5
gross revenue churn vs net revenue churn formula
RELATED
Google ↗
AI Mode ↗
The searcher wants to distinguish revenue lost from revenue changes that also include customer expansion.Comparisoncomparison_tablecustomer and revenue churn1x
of 5
saas gross revenue churn and net revenue churn formulas
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to understand standard revenue churn metrics used for subscription software.Consequenceweb_articlecustomer and revenue churn1x
of 5
what user events and customer data do i need to track product churn
RELATED
Google ↗
AI Mode ↗
The searcher wants to know which data must be collected before churn can be measured.Reasonchecklistchurn tracking data1x
of 5
how to count reactivated users and new customers in churn rate
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to avoid counting errors when customers join or return during the measurement period.Consequencefaq_pagecohort churn analysis1x
of 5
Mixpanel Amplitude retention analysis measure user churn
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants to understand how common product analytics platforms support churn measurement.Reasoncode_samples/docscohort churn analysis1x
of 5
how do i measure churn if my product is a free app
PERSONALIZED
Google ↗
AI Mode ↗
The searcher wants measurement guidance tailored to a product without paid subscriptions.Yes / nohow_to_stepschoosing a churn metric1x
of 5
how can i measure churn in my product if it has no subscriptions
PERSONALIZED
Google ↗
AI Mode ↗
The searcher wants a churn measurement approach suited to a product without subscriptions.Consequencehow_to_stepschoosing a churn metric1x
of 5
churn rate vs retention rate when do they add up to 100 percent
COMPARATIVE
Google ↗
AI Mode ↗
The searcher wants to understand how churn and retention relate under consistent measurement definitions.Comparisonfaq_pagechurn measurement conventions1x
of 5
data needed to measure product churn tracking checklist
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to know which identifiers, dates, and events must be recorded to measure churn reliably.Consequencechecklistchurn tracking data1x
of 5
sql query to calculate monthly user churn from activity events
ENTITY EXPANSION
Google ↗
AI Mode ↗
The searcher wants an implementation example for calculating churn from product analytics data.Consequencecode_samples/docschurn tracking data1x
of 5
how to choose an inactivity window for product user churn
IMPLICIT
Google ↗
AI Mode ↗
The searcher wants to decide how long a user must be inactive before being counted as churned.Reasonweb_articleinactivity-based churn definitions1x
of 5
how to measure user churn with retention reports in amplitude or mixpanel
RELATED
Google ↗
AI Mode ↗
The searcher wants to implement churn measurement using a product analytics platform.Reasonhow_to_stepscohort churn analysis1x
of 5

Tokens & cost

What this run used on your API keys, per model and step.

ModelWhatRequestsInput tokensOutput tokensWeb searchesEst. cost
gpt-6.1-solReal-search passes18,73347175 thinking1$0.032
gpt-6.1-solSimulated passes52,9757,8041,238 thinking—$0.084
gpt-6-lunaNaming clusters1721110—$0.0001
Total712,4298,3851$0.116

Billed to your own API keys. Estimated from the providers' list prices (checked 2026-10-30); output includes thinking tokens. Free tiers, caching and retries can make your bill differ. OpenAI bills the web search content it reads as input tokens.

Passes

Does another pass still surface new queries? A flattening curve means the fan-out has stabilised.

0265212345
OpenAIx = pass, y = cumulative unique queries
ModelPassTargetGeneratedSecondsTokens (in / out)Notes
gpt-6.1-sol · real search1—115.68,733 / 471 · 1 searches
gpt-6.1-sol1121227.3595 / 1,479
gpt-6.1-sol2121224.4595 / 1,505
gpt-6.1-sol3121225.4595 / 1,503
gpt-6.1-sol4121231.8595 / 1,683
gpt-6.1-sol5121230.2595 / 1,634