Is Gusto really cheaper for benefit administration than what my current PEO charges for a twenty person shop in Ohio
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Is Gusto really cheaper for benefit administration than what my current PEO charges for a twenty person shop in Ohio
3 real searches · 1 real-search pass
Gusto pricing 2026 benefits administration payroll plans per employee official pricingGoogle ↗
OBSERVEDComparison
PEO average cost per employee administrative fee 2026 small business benefits administration pricingGoogle ↗
OBSERVEDShort fact
Ohio small business PEO Gusto benefits administration workers compensation health insurance comparisonGoogle ↗
OBSERVEDComparison
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
Gusto pricing 2026 benefits administration payroll plans per employee official pricing Google ↗
PEO average cost per employee administrative fee 2026 small business benefits administration pricing Google ↗
Ohio small business PEO Gusto benefits administration workers compensation health insurance comparison Google ↗
- Gusto Pricing, Plans & Fees (2026) · gusto.com
- Gusto Help Center - View your Gusto billing invoice and details (for admins) · support.gusto.com
- Employee Health Benefits for Small Businesses · gusto.com
- What is the cost of a PEO? · adp.com
- How Much Does a PEO Cost in 2026? Fees, Models and Real Ranges · peoconsultingpartners.com
- What is workers' compensation? · info.bwc.ohio.gov
- OHIO BUREAU OF WORKERS' COMPENSATION · dam.assets.ohio.gov
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Gusto pricing 2026 benefits administration payroll plans per employee official pricing OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
PEO average cost per employee administrative fee 2026 small business benefits administration pricing OBSERVED | Google ↗ AI Mode ↗ | — | Short fact | — | — | 1x of 1 | |
Ohio small business PEO Gusto benefits administration workers compensation health insurance comparison OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 |