Real ChatGPT answer · index seedmBSZrSCrlewcompleteMarketing and advertising · influencer marketingcommercial
I am negotiating a monthly retainer fee with a TikTok creator today. What is the current industry standard rate for someone with one hundred thousand engaged followers?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
I am negotiating a monthly retainer fee with a TikTok creator today. What is the current industry standard rate for someone with one hundred thousand engaged followers?
1 real search · 1 real-search pass
2026 TikTok influencer marketing rate benchmarks 100k followers sponsored post monthly retainer rates engagementGoogle ↗
OBSERVEDConsequence
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
2026 TikTok influencer marketing rate benchmarks 100k followers sponsored post monthly retainer rates engagement Google ↗