Real ChatGPT answer · index seedm4Z4zxJ3tvgcompleteMarketing and advertising · AI search and generative engine optimizationhowto
Walk me through the process of setting up entity-based SEO and knowledge graph optimization to improve our brand presence in multimodal AI search.
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Walk me through the process of setting up entity-based SEO and knowledge graph optimization to improve our brand presence in multimodal AI search.
3 real searches · 1 real-search pass
Google Search Central structured data Organization sameAs knowledge graph entity SEO documentationGoogle ↗
OBSERVEDOther / navigational
Schema.org Organization Product Person Article VideoObject ImageObject properties documentationGoogle ↗
OBSERVEDOther / navigational
Bing Webmaster Guidelines IndexNow structured data AI search content guidance 2025 2026Google ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
Google Search Central structured data Organization sameAs knowledge graph entity SEO documentation Google ↗
Schema.org Organization Product Person Article VideoObject ImageObject properties documentation Google ↗
Bing Webmaster Guidelines IndexNow structured data AI search content guidance 2025 2026 Google ↗
- Schemas · schema.org
- Organization · schema.org
- Organization Schema Markup | Google Search Central | Documentation | Google for Developers · developers.google.com
- Schema Markup Validator · validator.schema.org
- Google Rich Results Test · search.google.com
- Google Search Console · search.google.com
- Bing Webmaster Tools · bing.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- VideoObject · schema.org
- VideoObject · schema.org
- Keeping Content Discoverable with Sitemaps in AI Powered Search · blogs.bing.com
- Use public websites to improve generative answers - Microsoft Copilot Studio · learn.microsoft.com
- Introducing AI Performance in Bing Webmaster Tools Public Preview · blogs.bing.com
- SISTRIX · sistrix.com
- Semrush · semrush.com
- Ahrefs · ahrefs.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Search Central structured data Organization sameAs knowledge graph entity SEO documentation OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Schema.org Organization Product Person Article VideoObject ImageObject properties documentation OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Bing Webmaster Guidelines IndexNow structured data AI search content guidance 2025 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |