How can I quickly measure our brand equity metrics by tomorrow morning because my boss wants to see a reputation health score after our latest PR disaster?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How can I quickly measure our brand equity metrics by tomorrow morning because my boss wants to see a reputation health score after our latest PR disaster?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 1 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
AMEC Integrated Evaluation Framework communication measurement outcomes reputation crisis brand trust sentiment measurement Google ↗
rapid brand reputation measurement crisis communications survey trust sentiment methodology Google ↗
- Home · amecorg.com
- Planning · amecorg.com
- Expert Opinion · amecorg.com
- ISBA Draft v14[2].pdf · amecorg.com
- How to measure brand health · yougov.com
- Four ways market research helps in a crisis · yougov.com
- Brand Sentiment: What It Is and How To Measure It · surveymonkey.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
AMEC Integrated Evaluation Framework communication measurement outcomes reputation crisis brand trust sentiment measurement OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
rapid brand reputation measurement crisis communications survey trust sentiment methodology OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |