How do rewards programs like the Citi Custom Cash fund themselves if people pay their balances off every month
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The searches the AI actually ran for this prompt.
SEED QUERY
How do rewards programs like the Citi Custom Cash fund themselves if people pay their balances off every month
1 real search · 1 real-search pass
Citi Custom Cash rewards 5% cash back $500 billing cycle terms interchange revenue credit card economicsGoogle ↗
OBSERVED
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Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
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Searches and sources
ChatGPT1 real searches · gpt-6
Citi Custom Cash rewards 5% cash back $500 billing cycle terms interchange revenue credit card economics Google ↗
- Citi 1Q26 10-Q · citigroup.com
- Citi Launches Custom Cash—A Next-Gen Cash Back Credit Card · citigroup.com