What is the exact Amazon SEO ranking algorithm prioritizing this month because our product listings have completely tanked and I need a fix immediately.
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What is the exact Amazon SEO ranking algorithm prioritizing this month because our product listings have completely tanked and I need a fix immediately.
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Amazon Seller Central search ranking factors organic search relevance conversion sales velocity 2026 November Google ↗
Amazon Seller Central Search Query Performance Brand Analytics listing suppression indexing inventory Featured Offer documentation Google ↗
- primary goal when presenting results in response to a search query on the Product Search Results Page (“PSRP”). Our ranking models do not include inputs that differentiate on the basis of whether the product is sold by Retail or a Seller, whether the Seller purchases Amazon fulfilment services (Fulfilled by Amazon (“FBA”)), or whether a product is Amazon-branded or third-party branded. The explanation of ranked product search is also relevant to the Store’s AI shopping assistant feature, “Rufus” · assets.aboutamazon.com
- Amazon SEO: 7 ways to improve your product’s search rankings · sell.amazon.com
- Answers to your product title update questions · sellercentral.amazon.com
- sellercentral.amazon.com · sellercentral.amazon.com
- sellercentral.amazon.com · sellercentral.amazon.com
- sellercentral.amazon.com · sellercentral.amazon.com
- Amazon Brand Analytics · sell.amazon.com
- What is Amazon Brand Analytics? · sell.amazon.com
- sellercentral.amazon.com · sellercentral.amazon.com
- sellercentral.amazon.com · sellercentral.amazon.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Amazon Seller Central search ranking factors organic search relevance conversion sales velocity 2026 November OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Amazon Seller Central Search Query Performance Brand Analytics listing suppression indexing inventory Featured Offer documentation OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |