Help me choose between naming my new sustainable sneaker brand EcoStep or TreadWell by comparing how each name affects brand perception online.
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Help me choose between naming my new sustainable sneaker brand EcoStep or TreadWell by comparing how each name affects brand perception online.
4 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 4 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
"EcoStep" sneaker brand footwear sustainable Google ↗
"TreadWell" sneaker brand footwear sustainable Google ↗
"EcoStep" brand reviews shoes Google ↗
"TreadWell" brand reviews shoes Google ↗
- Ecostep Natural Technology · vibram.com
- Vibram® Ecostep Natural · roa-hiking.com
- ECOSTEP · ecostepproject.eu
- ECOSTEP launches to shape the future of sustainable footwear in Europe · cec-footwearindustry.eu
- EcoStep Product · meindl.de
- Treadwell | A Custom Shoe concept by Peggy Treadwell · aliveshoes.com
- TREADWELL · uspto.report
- ECOSTEP Trademark (USPTO Serial 78488388) – VIBRAM S.P.A. | USPTO Record · trademarkelite.com
- Canadian Trademarks Details: ECOSTEP — 0747349 — Canadian Trademarks Database - Intellectual property and copyright - Canadian Intellectual Property Office - Innovation, Science and Economic Development Canada · ised-isde.canada.ca
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
"EcoStep" sneaker brand footwear sustainable OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
"TreadWell" sneaker brand footwear sustainable OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
"EcoStep" brand reviews shoes OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
"TreadWell" brand reviews shoes OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |