How do I decipher complicated INCI ingredient lists on supposedly clean beauty serums so I do not get greenwashed by suppliers?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I decipher complicated INCI ingredient lists on supposedly clean beauty serums so I do not get greenwashed by suppliers?
4 real searches · 1 real-search pass
FDA cosmetics ingredient labeling descending order 1 percent ingredients color additives officialGoogle ↗
OBSERVEDOther / navigational
FTC Green Guides natural environmental marketing claims cosmetics officialGoogle ↗
OBSERVEDOther / navigational
European Commission cosmetics ingredient list INCI 1 percent order regulation 1223/2009 article 19Google ↗
OBSERVEDOther / navigational
ISO 16128 natural origin index cosmetics limitations claimsGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 4 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
FDA cosmetics ingredient labeling descending order 1 percent ingredients color additives official Google ↗
FTC Green Guides natural environmental marketing claims cosmetics official Google ↗
European Commission cosmetics ingredient list INCI 1 percent order regulation 1223/2009 article 19 Google ↗
ISO 16128 natural origin index cosmetics limitations claims Google ↗
- Environmental Claims: Summary of the Green Guides · ftc.gov
- ISO 16128-1 · iso.org
- COSMOS certification standard · cosmos-standard.org
- COSMOS certified products · cosmos-standard.org
- European Commission CosIng ingredient database · single-market-economy.ec.europa.eu
- Cosmetics Labeling Guide · fda.gov
- Regulation (EC) No 1223/2009 of the European Parliament and of the Council of 30 November 2009 on cosmetic products (recast) (Text with EEA relevance) · legislation.gov.uk
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
FDA cosmetics ingredient labeling descending order 1 percent ingredients color additives official OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
FTC Green Guides natural environmental marketing claims cosmetics official OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
European Commission cosmetics ingredient list INCI 1 percent order regulation 1223/2009 article 19 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
ISO 16128 natural origin index cosmetics limitations claims OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |