What is the average cost per thousand downloads for podcast advertising revenue right now and how many listeners do I need to break even?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What is the average cost per thousand downloads for podcast advertising revenue right now and how many listeners do I need to break even?
1 real search · 1 real-search pass
podcast advertising CPM rates 2026 average host read programmatic CPM industry benchmarkGoogle ↗
OBSERVEDComparison
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
podcast advertising CPM rates 2026 average host read programmatic CPM industry benchmark Google ↗
- Podcast Advertising CPM: One of the Few Published Rate Cards in Media · whatiscpm.com
- Podcast CPM rates 2026: current ad benchmarks · podderapp.com
- Podcast Advertising Rates 2026: CPM Benchmarks by Format · castos.com