Real ChatGPT answer · index seedebZkwxjjboQcompleteMarketing and advertising · influencer marketingcomparison
How can my local restaurant brand legally incentivize customer generated video reviews without violating FTC endorsement guidelines
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How can my local restaurant brand legally incentivize customer generated video reviews without violating FTC endorsement guidelines
4 real searches · 1 real-search pass
FTC endorsement guides incentivized reviews disclosure material connection consumer reviews testimonials rule 2024 officialGoogle ↗
OBSERVEDReason
FTC Consumer Reviews and Testimonials Rule FAQs incentives reviews officialGoogle ↗
OBSERVEDReason
Google Maps prohibited incentivized reviews policy officialGoogle ↗
OBSERVEDYes / no
California law incentivized consumer reviews endorsements disclosure restaurant businessGoogle ↗
OBSERVEDConsequence
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 3 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
FTC endorsement guides incentivized reviews disclosure material connection consumer reviews testimonials rule 2024 official Google ↗
FTC Consumer Reviews and Testimonials Rule FAQs incentives reviews official Google ↗
Google Maps prohibited incentivized reviews policy official Google ↗
California law incentivized consumer reviews endorsements disclosure restaurant business Google ↗
- Advertisement Endorsements · ftc.gov
- FTC's Endorsement Guides: What People Are Asking · search.ftc.gov
- Soliciting and Paying for Online Reviews: A Guide for Marketers · search.ftc.gov
- Prohibited and restricted content · support.google.com
- Incentivized or Biased Reviews · support.google.com
- The Consumer Reviews and Testimonials Rule: Questions and Answers · search.ftc.gov
- Federal Trade Commission Announces Final Rule Banning Fake Reviews and Testimonials · ftc.gov
- Endorsements, Influencers, and Reviews · ftc.gov
- 89 FR 68034 - Trade Regulation Rule on the Use of Consumer Reviews and Testimonials - Content Details · govinfo.gov
- FTC Consumer Reviews and Testimonials FAQ · ftc.gov
- FTC Endorsement Guides FAQ · ftc.gov
- FTC Guide to Soliciting and Paying for Reviews · ftc.gov
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
FTC endorsement guides incentivized reviews disclosure material connection consumer reviews testimonials rule 2024 official OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
FTC Consumer Reviews and Testimonials Rule FAQs incentives reviews official OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Maps prohibited incentivized reviews policy official OBSERVED | Google ↗ AI Mode ↗ | — | Yes / no | — | — | 1x of 1 | |
California law incentivized consumer reviews endorsements disclosure restaurant business OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 |