Real ChatGPT answer · index seeddj6ECcwyRlMcompleteMarketing and advertising · AI search and generative engine optimizationcomparison

How do generative search engines handle schema markup compared to standard Google web crawlers, and do I need to update my site code?

ChatGPTgpt-63 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
How do generative search engines handle schema markup compared to standard Google web crawlers, and do I need to update my site code?
3 real searches · 1 real-search pass
Google Search Central structured data general guidelines schema markup AI Overviews site owners documentationGoogle ↗
OBSERVEDInstruction
OpenAI search crawler OAI-SearchBot website owners documentation schema structured dataGoogle ↗
OBSERVEDOther / navigational
Bing Webmaster Guidelines AI search structured data schema markup generative search 2026Google ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (3)
Short factOther / navigational67%ComparisonConsequenceReasonDefinitionInstruction33%Yes / no

Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT3 real searches · gpt-6
Google Search Central structured data general guidelines schema markup AI Overviews site owners documentation Google ↗
OpenAI search crawler OAI-SearchBot website owners documentation schema structured data Google ↗
Bing Webmaster Guidelines AI search structured data schema markup generative search 2026 Google ↗

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Search Central structured data general guidelines schema markup AI Overviews site owners documentation
OBSERVED
Google ↗
AI Mode ↗
—Instruction——1x
of 1
OpenAI search crawler OAI-SearchBot website owners documentation schema structured data
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Bing Webmaster Guidelines AI search structured data schema markup generative search 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1