What metrics should I analyze in Google Analytics 4 to determine if rising Google Shopping ad costs are being driven by bot traffic or unqualified mobile app impressions on our marketplace listings?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What metrics should I analyze in Google Analytics 4 to determine if rising Google Shopping ad costs are being driven by bot traffic or unqualified mobile app impressions on our marketplace listings?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
Classifying 2 queries…
Searches and sources
ChatGPT2 real searches · gpt-6
Google Analytics 4 identify bot traffic engagement metrics traffic acquisition device category Google Ads invalid clicks mobile app placements reporting Google ↗
Google Ads Performance Max Shopping mobile app placements invalid traffic reporting placement report official Google ↗
- About invalid traffic · support.google.com
- metrics | Google Ads API | Google for Developers · developers.google.com
- Learn how to evaluate your Performance Max campaign results · business.google.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Analytics 4 identify bot traffic engagement metrics traffic acquisition device category Google Ads invalid clicks mobile app placements reporting OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 | |
Google Ads Performance Max Shopping mobile app placements invalid traffic reporting placement report official OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 |