Real ChatGPT answer · index seedZZj8sxA1REkcompleteMarketing and advertising · ad platformscomparison
How do I implement multi touch attribution for cross channel marketing when half our traffic comes from TikTok and the other half from Google Search?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I implement multi touch attribution for cross channel marketing when half our traffic comes from TikTok and the other half from Google Search?
1 real search · 1 real-search pass
GA4 attribution models data-driven attribution documentation Google Analytics cross-channel attribution TikTok Events API attribution window documentationGoogle ↗
OBSERVEDInstruction
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
GA4 attribution models data-driven attribution documentation Google Analytics cross-channel attribution TikTok Events API attribution window documentation Google ↗
- Get started with attribution · support.google.com
- Change the reporting attribution model for key events · support.google.com
Queries
1 queries · click a column to sort