Can you walk me through how to audit our current brand messaging to see if it still aligns with post-pandemic consumer behavior?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Can you walk me through how to audit our current brand messaging to see if it still aligns with post-pandemic consumer behavior?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2025 2026 consumer behavior trends post-pandemic trust value convenience wellbeing brand expectations research McKinsey Deloitte Google ↗
2025 consumer trends report brand trust affordability convenience personalization sustainability consumer behavior Google ↗
- State of the Consumer trends report 2025 · mckinsey.com
- State of Consumer 2026: Four Key trends to watch for · mckinsey.com
- Five Consumer Behavior Shifts Reshaping Growth in 2026 · bcg.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2025 2026 consumer behavior trends post-pandemic trust value convenience wellbeing brand expectations research McKinsey Deloitte OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
2025 consumer trends report brand trust affordability convenience personalization sustainability consumer behavior OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |