Real ChatGPT answer · index seedYmlHD7csKdscompleteMarketing and advertising · content marketingcomparison
How do I format my articles so they are optimized for AI search engines like ChatGPT and Perplexity
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I format my articles so they are optimized for AI search engines like ChatGPT and Perplexity
3 real searches · 1 real-search pass
official guidance OpenAI ChatGPT search publishers website crawling OAI-SearchBot content SEO citationsGoogle ↗
OBSERVEDOther / navigational
Perplexity official publisher documentation crawler PerplexityBot SEO content citationsGoogle ↗
OBSERVEDOther / navigational
Google Search Central AI features content guidance structured data helpful content AI OverviewsGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
official guidance OpenAI ChatGPT search publishers website crawling OAI-SearchBot content SEO citations Google ↗
Perplexity official publisher documentation crawler PerplexityBot SEO content citations Google ↗
Google Search Central AI features content guidance structured data helpful content AI Overviews Google ↗
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.cn
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- Publishers and Developers - FAQ · help.openai.com
- Searching the web with ChatGPT · help.openai.com
- Perplexity crawler documentation · docs.perplexity.ai
- Google Article Structured Data Guide · developers.google.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
official guidance OpenAI ChatGPT search publishers website crawling OAI-SearchBot content SEO citations OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Perplexity official publisher documentation crawler PerplexityBot SEO content citations OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Google Search Central AI features content guidance structured data helpful content AI Overviews OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |