Real ChatGPT answer · index seedY4yHQTTWuGscompleteMarketing and advertising · web analyticsinformational
Why are my Shopify referral traffic sources showing up as direct traffic and how can I resolve this data gap on a budget?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Why are my Shopify referral traffic sources showing up as direct traffic and how can I resolve this data gap on a budget?
3 real searches · 1 real-search pass
Shopify analytics direct traffic referral source attribution UTM parameters official documentationGoogle ↗
OBSERVEDOther / navigational
Shopify customer events analytics referral traffic direct traffic referrer tracking checkout redirects officialGoogle ↗
OBSERVEDConsequence
Google Analytics 4 traffic source direct unassigned UTM campaign parameters documentationGoogle ↗
OBSERVEDInstruction
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
Shopify analytics direct traffic referral source attribution UTM parameters official documentation Google ↗
Shopify customer events analytics referral traffic direct traffic referrer tracking checkout redirects official Google ↗
Google Analytics 4 traffic source direct unassigned UTM campaign parameters documentation Google ↗
- Shopify Help Center · help.shopify.com
- How to Set Up Your UTM Parameters for Shopify Reporting · growth-services.shopify.com
- Campaign URL Builder · ga-dev-tools.google
- Shopify Help Center · help.shopify.com
- Open Google Analytics · analytics.google.com
- [GA4] Understand (direct) / (none) traffic · support.google.com
- Campaigns and traffic sources · support.google.com
- Shopify Help Center | Excluding referrer domains from Google Analytics tracking · help.shopify.com
- Identify unwanted referrals · support.google.com
- Website · lookerstudio.google.com
- Website · sheets.google.com
- Documentation · help.shopify.com
- Shopify Help Center · help.shopify.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Shopify analytics direct traffic referral source attribution UTM parameters official documentation OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Shopify customer events analytics referral traffic direct traffic referrer tracking checkout redirects official OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
Google Analytics 4 traffic source direct unassigned UTM campaign parameters documentation OBSERVED | Google ↗ AI Mode ↗ | — | Instruction | — | — | 1x of 1 |