Real ChatGPT answer · index seedXRAxtD0B1h4completeMarketing and advertising · local marketinginformational

How do Google Local Service Ads charge local contractors and is it better to pay per lead or per click when starting out with a limited advertising budget?

ChatGPTgpt-62 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
How do Google Local Service Ads charge local contractors and is it better to pay per lead or per click when starting out with a limited advertising budget?
2 real searches · 1 real-search pass
Google Local Services Ads how charged per lead billing disputes budget bidding official Google 2026Google ↗
OBSERVEDReason
Google Ads Local Services Ads vs pay per click official Google help lead pricingGoogle ↗
OBSERVEDComparison

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (2)
Short factOther / navigationalComparison50%ConsequenceReason50%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 1 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT2 real searches · gpt-6
Google Local Services Ads how charged per lead billing disputes budget bidding official Google 2026 Google ↗
Google Ads Local Services Ads vs pay per click official Google help lead pricing Google ↗
  1. How leads work · support.google.com
  2. How leads work · support.google.com
  3. Google Ads vs Local Services Ads for small business marketing · business.google.com
  4. How to grow your business with Local Services Ads · business.google.com

Queries

2 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Local Services Ads how charged per lead billing disputes budget bidding official Google 2026
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1
Google Ads Local Services Ads vs pay per click official Google help lead pricing
OBSERVED
Google ↗
AI Mode ↗
—Comparison——1x
of 1