Real ChatGPT answer · index seedXHZJFGl8c4wcompleteMarketing and advertising · AI search and generative engine optimizationhowto
My Google Analytics shows zero traffic from AI search platforms; how do I set up custom UTM parameters to catch it?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
My Google Analytics shows zero traffic from AI search platforms; how do I set up custom UTM parameters to catch it?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Google Analytics 4 manual campaign URL UTM parameters documentation session source medium custom channel groups referral traffic Google ↗
GA4 identify ChatGPT Perplexity AI referral traffic source medium regex custom channel group Google ↗
- ChatGPT, Gemini and Perplexity traffic in GA4 · ai.iwis.io
- AI Referral Traffic in GA4: Track ChatGPT, Perplexity & More · wandered.io
- How to Track, Measure, and Boost AI Referral Traffic · semrush.com
- How to Track ChatGPT and Perplexity Traffic in GA4 · emargy.com
- Default channel group · support.google.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Analytics 4 manual campaign URL UTM parameters documentation session source medium custom channel groups referral traffic OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
GA4 identify ChatGPT Perplexity AI referral traffic source medium regex custom channel group OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |