Real ChatGPT answer · index seedVnv2n9yY9BgcompleteInsurance · life insurancecomparison

Is a key person policy from Northwestern Mutual better than New York Life when insuring the primary earner in a family-owned small business?

ChatGPTgpt-63 queries10/31/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Is a key person policy from Northwestern Mutual better than New York Life when insuring the primary earner in a family-owned small business?
3 real searches · 1 real-search pass
Northwestern Mutual key person life insurance business owned policy features officialGoogle ↗
OBSERVED
New York Life key person life insurance business owned policy features officialGoogle ↗
OBSERVED
Massachusetts key person life insurance tax treatment employer owned life insurance IRS 101(j) small businessGoogle ↗
OBSERVED

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

Classifying 3 queries…

Searches and sources

ChatGPT3 real searches · gpt-6
Northwestern Mutual key person life insurance business owned policy features official Google ↗
New York Life key person life insurance business owned policy features official Google ↗
Massachusetts key person life insurance tax treatment employer owned life insurance IRS 101(j) small business Google ↗
  1. U.S.C. Title 26 · govinfo.gov
  2. Employer-Owned Life Insurance · statefarm.com

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Northwestern Mutual key person life insurance business owned policy features official
OBSERVED
Google ↗
AI Mode ↗
————1x
of 1
New York Life key person life insurance business owned policy features official
OBSERVED
Google ↗
AI Mode ↗
————1x
of 1
Massachusetts key person life insurance tax treatment employer owned life insurance IRS 101(j) small business
OBSERVED
Google ↗
AI Mode ↗
————1x
of 1