Real ChatGPT answer · index seedVnLt7Ek6YqkcompleteMarketing and advertising · content marketingcomparison

Is BuzzSumo still the king of content research, or do newer tools offer the same viral topic data for a fraction of the price?

ChatGPTgpt-61 query11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Is BuzzSumo still the king of content research, or do newer tools offer the same viral topic data for a fraction of the price?
1 real search · 1 real-search pass
BuzzSumo pricing 2026 alternatives content research viral topics pricing Ahrefs Content Explorer Exploding Topics AnswerThePublic SparktoroGoogle ↗
OBSERVEDComparison

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (1)
Short factOther / navigationalComparison100%ConsequenceReasonDefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT1 real searches · gpt-6
BuzzSumo pricing 2026 alternatives content research viral topics pricing Ahrefs Content Explorer Exploding Topics AnswerThePublic Sparktoro Google ↗

Queries

1 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
BuzzSumo pricing 2026 alternatives content research viral topics pricing Ahrefs Content Explorer Exploding Topics AnswerThePublic Sparktoro
OBSERVED
Google ↗
AI Mode ↗
—Comparison——1x
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