Real ChatGPT answer · index seedVZz4EungOoocompleteMarketing and advertising · marketing agenciesinformational
What automated auditing scripts can we use to quickly spot broken UTM tagging during a routine Google Analytics health check?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What automated auditing scripts can we use to quickly spot broken UTM tagging during a routine Google Analytics health check?
1 real search · 1 real-search pass
GA4 BigQuery session_traffic_source_last_click collected_traffic_source UTM audit documentation Google AnalyticsGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
GA4 BigQuery session_traffic_source_last_click collected_traffic_source UTM audit documentation Google Analytics Google ↗
- GA4 BigQuery attribution documentation · developers.google.com
- Basic queries for Google Analytics event data export | Google for Developers · developers.google.com