Does the updated Google Ads trademark policy allow us to use competitor names without triggering expensive cease and desist letters from their legal team?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Does the updated Google Ads trademark policy allow us to use competitor names without triggering expensive cease and desist letters from their legal team?
1 real search · 1 real-search pass
Google Ads trademark policy updated 2026 competitor trademarks keyword use ad text policy officialGoogle ↗
OBSERVEDComparison
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
Google Ads trademark policy updated 2026 competitor trademarks keyword use ad text policy official Google ↗
- Trademarks · support.google.com
- Trademarks · support.google.com
- Online Advertising and Use of Others’ Marks (Intended for a non-legal audience) · inta.org
- Google Ads policies · support.google.com