Real ChatGPT answer · index seedUfTjlIekubYcompleteMarketing and advertising · AI search and generative engine optimizationbrand
Why are local service ads and AI overviews pushing our plumbing business off the first page and how do we get back in
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Why are local service ads and AI overviews pushing our plumbing business off the first page and how do we get back in
3 real searches · 1 real-search pass
Google local search AI Overviews Local Services Ads changes 2026 small businessesGoogle ↗
OBSERVEDConsequence
Google Search AI Overviews local businesses organic clicks local SEO 2026 plumbing Local Services Ads ranking factorsGoogle ↗
OBSERVEDReason
Google Business Profile local ranking factors relevance distance prominence official Google helpGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
Google local search AI Overviews Local Services Ads changes 2026 small businesses Google ↗
Google Search AI Overviews local businesses organic clicks local SEO 2026 plumbing Local Services Ads ranking factors Google ↗
Google Business Profile local ranking factors relevance distance prominence official Google help Google ↗
- Study: AI local search data · brightlocal.com
- AI local visibility is up to 30x harder than ranking in Google: Report · searchengineland.com
- About ad rankings · support.google.com
- Local Services Ads transition to Performance Max campaigns with pay-per-lead goals · support.google.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google local search AI Overviews Local Services Ads changes 2026 small businesses OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
Google Search AI Overviews local businesses organic clicks local SEO 2026 plumbing Local Services Ads ranking factors OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Business Profile local ranking factors relevance distance prominence official Google help OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |