Evaluate the pricing elasticity impacts Coca Cola experienced when adjusting their flagship product packaging sizes amid rising inflation
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Evaluate the pricing elasticity impacts Coca Cola experienced when adjusting their flagship product packaging sizes amid rising inflation
2 real searches · 1 real-search pass
Coca-Cola pricing packaging size changes inflation elasticity price per case volume 2022 2023 2024 earnings packaging affordability smaller packsGoogle ↗
OBSERVEDReason
Coca-Cola annual report 2023 price mix unit case volume inflation price increases consumer elasticity packaging sizesGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Coca-Cola pricing packaging size changes inflation elasticity price per case volume 2022 2023 2024 earnings packaging affordability smaller packs Google ↗
Coca-Cola annual report 2023 price mix unit case volume inflation price increases consumer elasticity packaging sizes Google ↗
- Coca-Cola (KO) Q2 2022 Earnings Call Transcript · fool.com
- Coke sees slower growth ahead as price hikes moderate · apnews.com
- Convenient Size at the Convenience Store: Solo Coca-Cola Mini Cans Are Here · coca-colacompany.com
- February 20, 2024 - 10-K: Annual report pursuant to Section 13 and 15(d) · investors.coca-colacompany.com
- Coca-Cola Reports Fourth Quarter and Full Year 2024 Results · coca-colacompany.com
- February 20, 2026 - 10-K: Annual report [Section 13 and 15(d), not S-K Item 405] · investors.coca-colacompany.com
- Shrinkflation and Consumer Demand · pubsonline.informs.org
- Consumer Prices: Trends and Policy Options Related to Shrinking Product Sizes · gao.gov
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Coca-Cola pricing packaging size changes inflation elasticity price per case volume 2022 2023 2024 earnings packaging affordability smaller packs OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Coca-Cola annual report 2023 price mix unit case volume inflation price increases consumer elasticity packaging sizes OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |