Real ChatGPT answer · index seedTK80PzC7lb0completeMarketing and advertising · AI search and generative engine optimizationcomparison
Google Search generative experience impact on organic traffic for local service providers who have zero dollars for ad spend
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Google Search generative experience impact on organic traffic for local service providers who have zero dollars for ad spend
5 real searches · 1 real-search pass
Google AI Overviews impact organic click-through rates local businesses service providers 2025 2026 studyGoogle ↗
OBSERVEDReason
Google Search AI Overviews local search local businesses Google Business Profile organic traffic impact 2025Google ↗
OBSERVEDConsequence
Google AI Overviews rollout query types local intent click through study zero click search 2025Google ↗
OBSERVEDReason
Google Business Profile local ranking relevance distance prominence official help improve local ranking complete profile reviewsGoogle ↗
OBSERVEDReason
Google Search Central AI features website owners AI Overviews no special optimization guidance officialGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (5)
Classes come from the query-classifier (a local Laya model). 3 of 5 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT5 real searches · gpt-6
Google AI Overviews impact organic click-through rates local businesses service providers 2025 2026 study Google ↗
Google Search AI Overviews local search local businesses Google Business Profile organic traffic impact 2025 Google ↗
Google AI Overviews rollout query types local intent click through study zero click search 2025 Google ↗
Google Business Profile local ranking relevance distance prominence official help improve local ranking complete profile reviews Google ↗
Google Search Central AI features website owners AI Overviews no special optimization guidance official Google ↗
- Google AI Overviews drive 61% drop in organic CTR, 68% in paid · searchengineland.com
- Semrush Report: AI Overviews’ Impact on Search in 2025 · semrush.com
- AIO Impact on Google CTR: 2026 Update · seerinteractive.com
- Tips to improve your local ranking on Google · support.google.com
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- New opportunities, control and insights for website owners · blog.google
- Search generative AI control · support.google.com
Queries
5 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google AI Overviews impact organic click-through rates local businesses service providers 2025 2026 study OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Search AI Overviews local search local businesses Google Business Profile organic traffic impact 2025 OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
Google AI Overviews rollout query types local intent click through study zero click search 2025 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Business Profile local ranking relevance distance prominence official help improve local ranking complete profile reviews OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Search Central AI features website owners AI Overviews no special optimization guidance official OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |