What kind of conversion rates are other local roofing contractors seeing with lead capture forms versus click to call buttons on mobile landing pages?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What kind of conversion rates are other local roofing contractors seeing with lead capture forms versus click to call buttons on mobile landing pages?
3 real searches · 1 real-search pass
roofing contractor landing page conversion rate benchmark lead form phone call mobile conversion rate roofing industryGoogle ↗
OBSERVEDReason
home services contractor website conversion rate phone calls versus forms roofing leads benchmarkGoogle ↗
OBSERVEDComparison
roofing marketing conversion rate call tracking form submissions industry dataGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
roofing contractor landing page conversion rate benchmark lead form phone call mobile conversion rate roofing industry Google ↗
home services contractor website conversion rate phone calls versus forms roofing leads benchmark Google ↗
roofing marketing conversion rate call tracking form submissions industry data Google ↗
- Average conversion rate · wordstream.com
- What Is a Good Conversion Rate for Contractor Websites? (2026 Benchmarks + How to Hit 10%) · propage.ai
- Conversion rate optimization for home services websites: the operator's playbook · sheppardcg.com
- The Invoca Home Services Lead Conversion Benchmarks Report 2026 · invoca.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
roofing contractor landing page conversion rate benchmark lead form phone call mobile conversion rate roofing industry OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
home services contractor website conversion rate phone calls versus forms roofing leads benchmark OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
roofing marketing conversion rate call tracking form submissions industry data OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |