Real ChatGPT answer · index seedREz5kw35biYcompleteMarketing and advertising · AI search and generative engine optimizationcomparison
What is the actual difference between optimizing a brand for OpenAI search integration versus traditional Google SGE indexing?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What is the actual difference between optimizing a brand for OpenAI search integration versus traditional Google SGE indexing?
3 real searches · 1 real-search pass
OpenAI ChatGPT search publisher crawling OAI-SearchBot documentation website visibility 2026Google ↗
OBSERVEDOther / navigational
Google Search Central AI Overviews AI features guidance structured data indexing 2026Google ↗
OBSERVEDOther / navigational
Google Search Generative Experience renamed AI Overviews official announcementGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
OpenAI ChatGPT search publisher crawling OAI-SearchBot documentation website visibility 2026 Google ↗
Google Search Central AI Overviews AI features guidance structured data indexing 2026 Google ↗
Google Search Generative Experience renamed AI Overviews official announcement Google ↗
- Publishers and Developers - FAQ · help.openai.com
- Overview of OpenAI Crawlers · developers.openai.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- A new resource for optimizing for generative AI in Google Search | Google Search Central Blog | Google for Developers · developers.google.com
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
OpenAI ChatGPT search publisher crawling OAI-SearchBot documentation website visibility 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Google Search Central AI Overviews AI features guidance structured data indexing 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Google Search Generative Experience renamed AI Overviews official announcement OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |