What are the current industry benchmarks for podcast host-read ad pricing when targeting professional technology workers across the United States?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What are the current industry benchmarks for podcast host-read ad pricing when targeting professional technology workers across the United States?
3 real searches · 1 real-search pass
2026 podcast advertising CPM benchmarks host-read ads technology B2B audience United States ratesGoogle ↗
OBSERVEDComparison
podcast advertising rates host read CPM 2025 2026 industry benchmark B2B technology podcastsGoogle ↗
OBSERVEDComparison
podcast ad pricing guide host-read CPM 60 second 30 second industry ratesGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
2026 podcast advertising CPM benchmarks host-read ads technology B2B audience United States rates Google ↗
podcast advertising rates host read CPM 2025 2026 industry benchmark B2B technology podcasts Google ↗
podcast ad pricing guide host-read CPM 60 second 30 second industry rates Google ↗
- Podcast Advertising CPM: One of the Few Published Rate Cards in Media · whatiscpm.com
- How Much Does Podcast Advertising Cost? | Complete Guide to Podcast Advertising Rates [2026] · acast.com
- Podcast Advertising Costs & CPM Benchmarks: The 2026 Media Buyer’s Guide · AdReads Blog · adreads.ai
- Podcast Advertising CPM by Genre 2026: Rates and Real Data · castfox.net
- Technology podcast CPM: the $26 seller benchmark · podderapp.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 podcast advertising CPM benchmarks host-read ads technology B2B audience United States rates OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
podcast advertising rates host read CPM 2025 2026 industry benchmark B2B technology podcasts OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
podcast ad pricing guide host-read CPM 60 second 30 second industry rates OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |