Real ChatGPT answer · index seedOxyk9NPdm5AcompleteMarketing and advertising · AI search and generative engine optimizationinformational
Why did our organic click-through rates suddenly plummet after Google launched SGE for our niche, and what recovery tactics are working right now in 2024?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Why did our organic click-through rates suddenly plummet after Google launched SGE for our niche, and what recovery tactics are working right now in 2024?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 1 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Google AI Overviews organic click-through rate impact 2026 studies publisher traffic CTR recovery tactics Google ↗
Google SGE AI Overviews 2024 SEO CTR impact study recovery strategies original research Google ↗
- Google SGE Organic Traffic Impact Divided By Verticals [Data Study] · searchenginejournal.com
- AIO Impact on Google CTR: September 2025 Update · seerinteractive.com
- The Impact of Google AI Overviews on Publisher Traffic and User Experience: Evidence from a Field Experiment by Saharsh Agarwal, Ananya Sen :: SSRN · papers.ssrn.com
- Google AI Overviews drive 61% drop in organic CTR, 68% in paid · searchengineland.com
- AIO Impact on Google CTR: 2026 Update · seerinteractive.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google AI Overviews organic click-through rate impact 2026 studies publisher traffic CTR recovery tactics OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google SGE AI Overviews 2024 SEO CTR impact study recovery strategies original research OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |