Where do advertisers look for podcast listener demographic data when deciding which shows to sponsor this quarter?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Where do advertisers look for podcast listener demographic data when deciding which shows to sponsor this quarter?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
podcast advertising audience demographics measurement platforms advertisers media kits Nielsen Edison Research Podtrac Magellan AI 2026 Google ↗
podcast audience measurement demographics advertiser planning platforms Spotify Ads Megaphone Acast Libsyn 2026 Google ↗
- Edison Podcast Metrics™ U.S. · ssrs.com
- Nielsen Audio Measurement · nielsen.com
- Nielsen and Triton Digital® Collaborate to Bring Greater Visibility to Podcast Audiences in Nielsen’s Media Impact Tool · nielsen.com
- Podcast Measurement & Growth Platform · analytics.podtrac.com
- Podcast Audience Targeting and Demographics · acast.com
- Audience Attributes · learn-advertising.acast.com
- Build stronger plans with reach and demographic data · magellan.ai
- Plan smarter with detailed podcast audience insights · magellan.ai
- The Spotify Audience Network - Audience-Based Podcast Buying · ads.spotify.com
- Edison Research · edisonresearch.com
- Magellan AI · magellan.ai
- Nielsen · nielsen.com
- Podtrac · analytics.podtrac.com
- Spotify Advertising · ads.spotify.com
- Acast · acast.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
podcast advertising audience demographics measurement platforms advertisers media kits Nielsen Edison Research Podtrac Magellan AI 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
podcast audience measurement demographics advertiser planning platforms Spotify Ads Megaphone Acast Libsyn 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |