Real ChatGPT answer · index seedLF40cJIkVYUcompleteMarketing and advertising · AI search and generative engine optimizationcomparison

Is it worth paying for enterprise AI search tools like Glean, or are the free versions of ChatGPT and Claude enough for marketing research?

ChatGPTgpt-63 queries11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Is it worth paying for enterprise AI search tools like Glean, or are the free versions of ChatGPT and Claude enough for marketing research?
3 real searches · 1 real-search pass
Glean enterprise AI search features integrations permissions pricing official 2026Google ↗
OBSERVEDOther / navigational
ChatGPT free plan features search limits official 2026Google ↗
OBSERVEDOther / navigational
Claude free plan features web search research official 2026Google ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (3)
Short factOther / navigational100%ComparisonConsequenceReasonDefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT3 real searches · gpt-6
Glean enterprise AI search features integrations permissions pricing official 2026 Google ↗
ChatGPT free plan features search limits official 2026 Google ↗
Claude free plan features web search research official 2026 Google ↗
  1. What is Glean? · docs.glean.com
  2. Workplace Search AI · glean.com
  3. Search FAQ · docs.glean.com
  4. ChatGPT Free Tier FAQ · help.openai.com
  5. ChatGPT Plan · chatgpt.com
  6. Try ChatGPT · chatgpt.com
  7. Enable and use web search · support.claude.com
  8. Plans & Pricing · claude.com
  9. Try Claude · claude.ai
  10. Explore Glean · glean.com
  11. Google Trends · trends.google.com
  12. Google Alerts · google.com

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Glean enterprise AI search features integrations permissions pricing official 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
ChatGPT free plan features search limits official 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Claude free plan features web search research official 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1