Real ChatGPT answer · index seedKmlLxC8IOY4completeMarketing and advertising · influencer marketinginformational

What is the average holiday marketing budget for a growing e-commerce brand doing influencer collabs for the first time?

ChatGPTgpt-62 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
What is the average holiday marketing budget for a growing e-commerce brand doing influencer collabs for the first time?
2 real searches · 1 real-search pass
2026 holiday marketing budget ecommerce small business percentage revenue influencer marketing budget benchmark first-time brandGoogle ↗
OBSERVEDOther / navigational
influencer marketing spend benchmark 2025 ecommerce brands creator campaign budget micro influencers holiday seasonGoogle ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (2)
Short factOther / navigational100%ComparisonConsequenceReasonDefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT2 real searches · gpt-6
2026 holiday marketing budget ecommerce small business percentage revenue influencer marketing budget benchmark first-time brand Google ↗
influencer marketing spend benchmark 2025 ecommerce brands creator campaign budget micro influencers holiday season Google ↗

Queries

2 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
2026 holiday marketing budget ecommerce small business percentage revenue influencer marketing budget benchmark first-time brand
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
influencer marketing spend benchmark 2025 ecommerce brands creator campaign budget micro influencers holiday season
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1