Real ChatGPT answer · index seedKKA3TZMBgqMcompleteMarketing and advertising · AI search and generative engine optimizationinformational
Are agencies that charge thousands of dollars for AI search optimization actually getting results or is it mostly hype right now?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Are agencies that charge thousands of dollars for AI search optimization actually getting results or is it mostly hype right now?
3 real searches · 1 real-search pass
2026 AI search optimization GEO AEO agency results case studies measurable traffic conversions independent researchGoogle ↗
OBSERVEDReason
Google AI Overviews impact organic traffic 2025 2026 study click through rateGoogle ↗
OBSERVEDReason
ChatGPT search referral traffic measurement analytics AI search optimization agency claimsGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
2026 AI search optimization GEO AEO agency results case studies measurable traffic conversions independent research Google ↗
Google AI Overviews impact organic traffic 2025 2026 study click through rate Google ↗
ChatGPT search referral traffic measurement analytics AI search optimization agency claims Google ↗
- AIO Impact on Google CTR: 2026 Update · seerinteractive.com
- The 2026 State of AEO / GEO: CMO Investment Report · conductor.com
- Google AI Overviews drive 61% drop in organic CTR, 68% in paid · searchengineland.com
- AI in Search: Driving more queries and higher quality clicks · blog.google
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 AI search optimization GEO AEO agency results case studies measurable traffic conversions independent research OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google AI Overviews impact organic traffic 2025 2026 study click through rate OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
ChatGPT search referral traffic measurement analytics AI search optimization agency claims OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |