Can you explain how podcast download stats actually work and what numbers make a show attractive to brand sponsors today?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Can you explain how podcast download stats actually work and what numbers make a show attractive to brand sponsors today?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2026 podcast advertising metrics IAB Tech Lab Podcast Measurement Technical Guidelines downloads audience measurement unique listeners Google ↗
2026 podcast advertising CPM benchmarks host read ads sponsorship rates downloads niche audience Google ↗
- Podcast Measurement Technical Guidelines · iabtechlab.com
- Podcast-Technical-Measurement/PTM-Guidelines_v2.3.md at main · IABTechLab/Podcast-Technical-Measurement · github.com
- Podcast Technical Measurement Guidelines v2.3 · iabtechlab.com
- PodcastMeasurement_v2.2.docx · iabtechlab.com
- Podcast Advertising CPM: One of the Few Published Rate Cards in Media · whatiscpm.com
- Podcast advertising CPM: the 2026 benchmarks · podderapp.com
- Guide To Podcast Sponsorship Rates in 2026 · shopify.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 podcast advertising metrics IAB Tech Lab Podcast Measurement Technical Guidelines downloads audience measurement unique listeners OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
2026 podcast advertising CPM benchmarks host read ads sponsorship rates downloads niche audience OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |