How do I evaluate TikTok ad performance metrics to decide if we should keep spending our household side-business budget there?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I evaluate TikTok ad performance metrics to decide if we should keep spending our household side-business budget there?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
TikTok Ads Manager official reporting metrics attribution window conversion tracking CPA ROAS documentation Google ↗
small business TikTok advertising evaluate profitability break even ROAS contribution margin budget testing guidance Google ↗
- Basic metrics and definitions in TikTok Ads Manager · ads-useast2a.tiktok.com
- About TikTok reporting metrics · ads-useast2a.tiktok.com
- Attribution Analytics Overview Page · ads.tiktok.com
- SEO: Attribution Analytics · ads-useast2a.tiktok.com
- About the attribution window on TikTok Ads Manager · ads.us.tiktok.com
- Ad Testing Guide: Optimize Campaigns & Maximize ROI · ads.tiktok.com
- Ad Testing Guide: Optimize Campaigns & Maximize ROI · ads.tiktok.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
TikTok Ads Manager official reporting metrics attribution window conversion tracking CPA ROAS documentation OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
small business TikTok advertising evaluate profitability break even ROAS contribution margin budget testing guidance OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |