Real ChatGPT answer · index seedIxxna8wzCnAcompleteMarketing and advertising · AI search and generative engine optimizationinformational
What metrics should I present to my executive board to justify shifting twenty percent of our traditional SEO budget into generative engine optimization?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What metrics should I present to my executive board to justify shifting twenty percent of our traditional SEO budget into generative engine optimization?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 1 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2025 generative engine optimization measurement AI search referral traffic study citations brand visibility research Google ↗
2026 AI search optimization GEO measurement benchmarks AI referrals zero click search latest Google ↗
- The 2026 AEO / GEO Benchmarks Report · conductor.com
- Yext Research: 86% of AI Citations Come from Brand-Managed Sources, Clarifying How Marketers Can Compete in the AI Search Era · yext.com
- Information Technology Industry: 2026 AEO / GEO Benchmarks · conductor.com
- GEO starts with the question, not the answer · axios.com
- Optimizing Visibility in Generative Engines: A Critical Survey of Generative Engine Optimization (2023-2026) · arxiv.org
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2025 generative engine optimization measurement AI search referral traffic study citations brand visibility research OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
2026 AI search optimization GEO measurement benchmarks AI referrals zero click search latest OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |