Real ChatGPT answer · index seedIw9qjDYxfLUcompleteMarketing and advertising · AI search and generative engine optimizationcommercial
I am building a portfolio piece on generative engine optimization, so what are the best examples of brands successfully pivoting their SEO budgets toward AI search visibility?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
I am building a portfolio piece on generative engine optimization, so what are the best examples of brands successfully pivoting their SEO budgets toward AI search visibility?
4 real searches · 1 real-search pass
2025 2026 enterprise brands generative engine optimization AI search visibility case studies budget SEO pivotGoogle ↗
OBSERVEDOther / navigational
brand case study generative engine optimization AI search visibility 2025 brands GEO marketing strategyGoogle ↗
OBSERVEDReason
brands optimizing for AI search ChatGPT Perplexity case study SEO AI visibility 2026Google ↗
OBSERVEDReason
GEO generative engine optimization case study brands Adobe HubSpot Canva Sephora AI search citationsGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 4 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
2025 2026 enterprise brands generative engine optimization AI search visibility case studies budget SEO pivot Google ↗
brand case study generative engine optimization AI search visibility 2025 brands GEO marketing strategy Google ↗
brands optimizing for AI search ChatGPT Perplexity case study SEO AI visibility 2026 Google ↗
GEO generative engine optimization case study brands Adobe HubSpot Canva Sephora AI search citations Google ↗
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2025 2026 enterprise brands generative engine optimization AI search visibility case studies budget SEO pivot OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
brand case study generative engine optimization AI search visibility 2025 brands GEO marketing strategy OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
brands optimizing for AI search ChatGPT Perplexity case study SEO AI visibility 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
GEO generative engine optimization case study brands Adobe HubSpot Canva Sephora AI search citations OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |