Real ChatGPT answer · index seedHxoxfrG8L9kcompleteMarketing and advertising · local marketingcommercial
What benchmark metrics should I look for when evaluating whether to allocate a larger budget to programmatic local display ads versus hyper-targeted neighborhood Facebook groups
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What benchmark metrics should I look for when evaluating whether to allocate a larger budget to programmatic local display ads versus hyper-targeted neighborhood Facebook groups
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2025 2026 programmatic display advertising benchmark CTR CPM viewability local advertising conversion measurement incrementality Google ↗
Meta Facebook advertising benchmarks CTR CPM conversion rate 2025 local businesses benchmark Google ↗
- Display & Video Ads Benchmarks 2026: Exclusive Data & Insights for Every Industry · wordstream.com
- New Display & Video Ads Benchmarks for 2026: Expert Insights & Tips · localiq.com
- Facebook Ads Benchmarks 2026: NEW Data, Trends, & Insights for Your Industry · wordstream.com
- ANA Programmatic Transparency Benchmark Reveals Widening Gap Between Top and Bottom Advertisers | About the ANA · ana.net
- ANA Q4 2025 Programmatic Transparency Benchmark Shows Media Quality Is Now Driving Measurable Performance Outcomes | About the ANA · ana.net
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2025 2026 programmatic display advertising benchmark CTR CPM viewability local advertising conversion measurement incrementality OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Meta Facebook advertising benchmarks CTR CPM conversion rate 2025 local businesses benchmark OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |